Tag Archives: business

Weekly Roundup: Social Media Marketing Success Stories

Posted on February 10, 2012 by Lydia Di Francesco

Every day we hear stories about mistakes companies make using social media marketing, such as Twitter hashtag disasters or deleting comments on Facebook. I like to focus on the positive, so this week’s roundup highlights social media marketing success stories.

Posted in Advertising, Marketing, Social Media, Websites | Tagged , , , , , , , | Leave a comment

How to Get the Media to Pay Attention to your Business: An Interview with Ottawa Citizen’s Business Editor

Posted on November 18, 2011 by Lydia Di Francesco

Reporters get about 100-150 emails per day. Most are from companies hoping to have a story written on their product or service. How do you make sure you stand out? I interviewed the Citizen’s Business Editor to get insider tips. … Continue reading →

Posted in Communications, Media Relations, News Releases, Social Media | Tagged , , , , , , | 2 Comments