According to the Google site, “when signed in with Google+, you’ll find personal results and profiles of people you know or follow”. This new feature has some pretty important consequences for businesses – good and bad. Which will you choose?
If you haven’t seen the search plus your world action, here’s what it looks like:
Continue reading “How to Take Advantage of Google’s Search Plus Your World”
Every day we hear stories about mistakes companies make using social media marketing, such as Twitter hashtag disasters or deleting comments on Facebook. I like to focus on the positive, so this week’s roundup highlights social media marketing success stories.
Continue reading “Weekly Roundup: Social Media Marketing Success Stories”
Here’s my take on some of the best marketing and communication blogs out there. From traditional marketing to social media marketing to how to write better copy, I’m constantly learning new ways to improve my craft. Who do you read?
QR codes are all the rage these days. You know, those funny barcodes that are popping up everywhere. They can be a great addition to a marketing piece, but quickly become useless if not used properly. Don’t make these mistakes:
Have you ever been to a website and felt like you were trapped in a maze, going around in circles and hitting dead ends trying to find the content you are looking for? Make sure your customers don’t have a similar experience by following the tips below.
Continue reading “How to create a positive user experience on your website”
Your website has many jobs: marketer, educator, information hub, salesperson, virtual storefront, retailer, as well as being a vehicle that portrays your overall brand.
Like a car, your website needs care and maintenance in order to run smoothly and continue doing its job.
Continue reading “How well is your website working for you?”
